Effective Tech Solutions
Exposure is the bread and butter of visual artists. They create art to be seen, felt, and experienced. The better their work, the more their name spreads. The more their name becomes popular, the higher their chances of making a sale. Sales determine their marketability,…
Effective Tech Solutions
People are social beings; they’ll want others to include them in their communities, listen to their recommendations and get their support. This concept applies to businesses and marketing as well but comes in different forms. In today’s online advertising climate, you’ll need more than ‘praising…
Effective Tech Solutions
You have exactly eight seconds to catch the attention of your audience. How do you do it? This question is based on a statistic released by Microsoft – that the average human attention span has dropped from 12 seconds in the year 2000 to just…
Effective Tech Solutions
Both the Miss Universe 2015 and the 2017 Oscars had surprise endings, resulting from the announcement of their respective major awards. A mishap in the cue cards’ designs caused the presenters to call the wrong winners to the stage. The audience, as well as all…
Effective Tech Solutions
Some brands have better products or a defined message, but they do not reach their potential because of a poor communications strategy. Others succeed because they are better at conveying their value proposition to their intended audience. You want to be the best you can…
Effective Tech Solutions
Local SEO has gained a lot of ground in recent years. As such, many companies have started to optimize their websites for local searches. They hire local SEO services for this purpose. That said, here are the benefits of working with a local SEO consultant in…
Effective Tech Solutions
In an era where websites rule the internet, it takes more than just an occasional update on yours to attract much traffic. You want to keep your visitors coming back for more. You want to rank highly on search engines. So how do you achieve…
Effective Tech Solutions
In recent years, marketers and other industry experts argued that search engine optimisation has died. Contrary to what you heard, however, a recent study by SEO experts has discovered that SEO continues to be a critical and foundational element of digital marketing. After reading this,…
Effective Tech Solutions
Even if you are a small business, you are still a business, and you need a good public relations strategy. A good PR strategy not only helps your company send the word out about your products and services, but it also helps you sustain the…
Effective Tech Solutions
If you’re quite new to the business scene, chances are, you’ve probably heard about market research and how much it can benefit your company. However, many newly minted entrepreneurs think market research is a waste of precious resources. After all, you already have a product…